Bowling Center Converts Into a Successful Family Entertainment Center
Third-Generation Bowling Alley Bets on the Future
Timber Lanes Expansion to Family Entertainment Center Adds Twenty-two jobs.
TRAVERSE CITY – A new chapter is beginning this week in the third-generation Mohrhardt family bowling business. Timber Lanes – set to mark its 50th year in Traverse City later this year – will become Lucky Jack’s, a 55,000 square-foot family entertainment center that rivals any in the state.
Adding a 12,000 square-foot arcade that includes 80 games, laser tag, bumper cars, and a laser maze to its existing facility on S. Garfield Avenue, the expansion has kept local contractors busy for two years and has added twenty-two jobs to the facility. The family’s $2 million investment has included a fresh face for the entire facility including an upscale eight-lane private event venue. It’s a big step at a time when local business owners continue to question the strength of the local economy.
“Traverse City has proved to be a good place to grow our family business,” said Mike Mohrhardt who, along with son Chris and brother Dave, has planned the next phase in the bowling business his father John “Jack” Mohrhardt founded in 1961. “We’ve been focused on bringing a state-of-the-art facility to northern Michigan and providing a customer experience that will make people want to come back.”
Growth and expansion is nothing new for Timber Lanes. After their original location on S. U.S. 31was acquired in 1998 by Meijer, the Mohrhardts purchased and renovated Wildwood Bowling Center on S. Garfield. Timber Lanes’ Snookers Billiards is also getting a facelift, transitioning to The Lounge at Lucky Jack’s with sports-bar amenities including 13 big-screen TVs. For more information, visit luckyjacks.com
